Create visuals designed to attract attention and improve the presentation of your game across Steam.
Steam Graphical Assets
Professional Steam capsules and graphical assets designed to improve visibility, click-through rate, and the presentation of your game.
Artwork is adapted for the major Steam capsule and library formats instead of simply resizing one image.
Assets are prepared with Steam’s graphical requirements and practical store-page usage in mind.
Service Overview
Why Graphical Assets Matter
Your capsule is one of the most important visual elements of your Steam page. It appears in search results, recommendations, curated collections, Coming Soon sections, and throughout the Steam store.
Players often decide within seconds whether a game interests them. A strong capsule helps your project stand out and can improve click-through rate wherever Steam displays your game.
Steam also has specific requirements for capsule artwork. Promotional messages, review quotes, award logos, and other advertising elements should not be placed on standard capsule artwork. We create graphics designed to stand out while following Steam’s requirements.
What We Do
We create graphical assets for the major formats required by Steam, including header capsules, small capsules for search and feeds, hero artwork, and vertical library assets.
Each format is adapted individually. A composition that works on a large image must remain clear and recognizable when displayed as a small thumbnail.
Our work includes analyzing your game’s genre, setting, visual identity, and target audience. We develop the composition and focal point, ensure the game title remains readable, adapt the artwork to the necessary formats, and prepare assets suitable for use on Steam.
Artwork Created from Scratch
A unique illustration created specifically for your game without AI-generated artwork. This option provides greater control over composition, style, details, and consistency with your project’s visual identity.
Game Logo
A standalone logo for your game delivered in PNG format with a transparent background.
AI Capsule
A faster and more affordable option. The artwork is generated with the assistance of AI and then refined and adapted for use as Steam graphical material.
If AI-generated artwork is used on your Steam store page, you may need to disclose the use of AI through Steam’s relevant disclosure process.
Who It’s For
Steam graphical assets are suitable for projects at any stage, from Coming Soon pages to fully released games.
The service is especially useful when your existing capsule was created quickly, no longer represents the quality of the game, or does not attract enough attention in Steam search and recommendation areas.